Tangerang, 7 December 2016 – SIRCLO is once again taking part in Harbolnas (National Online Shopping Day) 2016, bringing together more than 40 local online stores that have used its platform to build their e-commerce websites. These local brands will offer a special 24% Harbolnas discount across all products using the coupon code ‘sircloharbolnas2016’. The promotion covers a wide range of categories, including fashion, handicrafts, accessories, beauty products, and homeware.

In line with its vision to advance e-commerce in Indonesia and empower SMEs, SIRCLO also offered a special promotion for new users looking to create an online store website, including a 24% discount and an additional one-month free subscription throughout December 2016. At the same time, consumers who were still hesitant about shopping online had the opportunity to win shopping vouchers for stores participating in Harbolnas 2016 through social media quizzes. The initiative was designed to encourage greater familiarity and confidence with online shopping.

Since its launch in 2012, Harbolnas has continued to grow, with more than 200 participants joining the 2016 event, representing an increase of nearly 50% from the previous year. According to internal Google data, e-commerce search interest had been rising steadily from mid-year through to Harbolnas, which generated a total of Rp2.1 trillion in transactions across all participating businesses in 2015. Designed to stimulate the growth of Indonesia’s e-commerce sector, the nationwide online shopping event provides online business owners with an opportunity to build greater consumer awareness and expand their market reach.

“As in previous years, SIRCLO sees Harbolnas as more than just a major discount event for consumers. It is also an important moment for online business owners to recognise the role of e-commerce in supporting business success,” said Brian Marshal, CEO and Founder of SIRCLO. “That is why, in addition to encouraging our clients to activate the ‘sircloharbolnas2016’ coupon code and offer special discounts, we are also providing an exclusive promotion for online sellers looking to build their own e-commerce websites. Through our participation in Harbolnas, we hope to contribute positively to the continued development of Indonesia’s e-commerce ecosystem,” he added.

SIRCLO now supports more than 10,000 online stores, including hundreds of local businesses actively selling online. A complete list of SIRCLO users participating in the Harbolnas 2016 promotion is available at www.sirclo.com/harbolnas2016.

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About SIRCLO

Founded in 2013, SIRCLO is a leading e-commerce solutions company in Indonesia, helping brands grow their online presence. SIRCLO offers four business solutions: SIRCLO Store, SIRCLO Connexi, SIRCLO Chat, and SIRCLO Commerce. SIRCLO Store is a Software-as-a-Service (SaaS) platform that enables small and medium-sized local businesses to build template-based online stores. SIRCLO Connexi provides an interactive dashboard for managing sales across multiple e-commerce platforms in Indonesia. SIRCLO Chat offers a conversational commerce platform through an interactive dashboard integrated with the WhatsApp Business API. Meanwhile, SIRCLO Commerce provides end-to-end channel management solutions to support enterprise brands in expanding into online distribution channels.

In May 2020, SIRCLO officially merged with ICUBE, a Magento Premier Solutions Partner in Indonesia, strengthening its e-commerce technology development capabilities and expanding its offering with Swift, an omnichannel e-commerce builder. SIRCLO Store has powered the creation of more than 100,000 websites and supported 3,000 brands in growing their businesses online, including ATS The Label, Benscrub, Evete Naturals, Namaste Organic, This Is April, and Heytimmy Kidswear. SIRCLO is also trusted by dozens of clients representing more than 200 leading brands, including Unilever, Reckitt Benckiser, KAO, L’Oréal, Eiger, and Levi’s. Headquartered at Green Office Park 1, The Breeze in BSD, Tangerang, SIRCLO currently employs 500 people, with representatives based in Bandung, Yogyakarta, and Surabaya.

For more information about SIRCLO, visit www.sirclo.com.